Is Social Media marketing really that important?

A common challenge for businesses is allocating the right resources to social media. These resources include not only a budget but also people and time.

Managing social platforms can be time-consuming and the effort put into social media might seem greater than what you get out of it.

The good news is, there are a number of tools available to help you manage social media platforms in an effective way.

It’s estimated that only 1-1.5% of your audience actually sees your organic content. If a business wants to make a genuine impact on social media, greater investment in advertising and promoted posts are needed.

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